AdWise Analytics is an independent performance management unit. We eliminate wasted ad spend, rebuild your tracking infrastructure, and align every campaign signal to outcomes that actually matter.
Whether you are a business running your own ads or an agency managing client portfolios, we operate as your performance backbone.
Expert Google Ads management for businesses and brands. Tiered pricing that rewards your growth — your fee percentage drops as your spend scales.
White-label Google Ads management for digital agencies. We operate under your brand, deliver to your clients, and protect your relationships absolutely.
Junk keywords, bloated match types, untrained algorithms, and broken tracking — the average account wastes 30–50% of its budget before a single qualified lead is generated.
Broad match settings pull in irrelevant queries that burn budget with zero conversion intent. We cut it systematically using search term analysis and a rigorous negative keyword framework.
If your account cannot see real conversions, it optimises for the wrong signals — spending more on the wrong audience and charging you for it every single day.
Smart bidding is only as smart as the data you feed it. Weak input signals mean the algorithm spends directly against your business goals.
Across US/Canada, EMEA, APAC, and ZA markets — managing 320+ accounts every quarter — we have seen every version of this problem and we know how to fix it fast.
Ads, Analytics, Tag Manager — managed as one unified system, privacy-compliant and built to last.
Search, Display, Shopping, and Performance Max campaigns built around auction dynamics, quality score optimisation, and conversion-led bidding strategy.
Proper GA4 event architecture, conversion goals, funnel setup, and audience segmentation — reliable data as the foundation of every decision.
Pixel-accurate conversion tags, remarketing lists, enhanced ecommerce, and custom events — deployed cleanly without touching your codebase.
We structure campaign signals so Google’s machine learning trains on your actual best customers — not random traffic or inflated click volumes.
We strip junk keywords, fix match type bloat, and rebuild campaign structure around KPIs that actually drive your business forward.
Local visibility optimisation, review strategy, and paid campaign integration to maximise local intent and footfall conversion.
We map your campaigns to your actual business KPIs, identify where budget is wasted, and rebuild your account around signals that generate real, qualified leads.
As your ad spend scales, your management fee percentage reduces. Our incentives are always tied to your growth — never to keeping you on a fixed retainer.
One-time setup fee: $300–$500 for new accounts requiring full GTM and GA4 implementation. Covers the complete measurement infrastructure build — everything we build, you own.
Tiered consultation calls structured around the size and complexity of your account. No sales scripts. A genuine senior-level diagnostic of your specific situation.
We will match you to the right consultation level and confirm within 24 hours.
Or email hello@adwise-analytics.com
We are your invisible Google Ads department — delivering under your brand, protecting your client relationships, and operating as if we are part of your team.
All reports, decks, and client-facing documents carry your agency branding. AdWise Analytics never appears in any client communication.
We will never contact, solicit, or communicate with your clients directly. Your relationships are legally and operationally protected at all times.
Each bundle includes a dedicated Slack or communication channel so you have a direct line to your account team without delays or routing through support.
We provide wholesale rates. You set your client pricing. Standard agency markups of 2x–4x are typical — your margin is entirely yours to keep.
Flat monthly bundles mean your margins are always calculable. No percentage surprises, no per-account variables.
Before you commit to a bundle, we audit one client account in full — campaign structure, tracking integrity, keyword quality, and wasted spend analysis. No obligation. Full written report delivered.
Tell us about your current client load and delivery challenges.
Or email hello@adwise-analytics.com
AdWise Analytics was founded by a strategist with 8 years of hands-on Google Ads management — across four global markets, across hundreds of accounts, and across every major business vertical that runs digital advertising.
The founding insight is simple: most businesses are not losing money because they have a bad product. They are losing money because their Google Ads account is sending the wrong signals to an algorithm designed to spend as much as you allow.
We are here to fix that signal — and to align every campaign input to the outcomes that actually drive your business.
Shopping campaigns, Performance Max, dynamic remarketing, and feed optimisation for D2C and retail brands across global markets.
High-intent search campaigns with call tracking, form submission optimisation, and offline conversion import to close the lead quality loop.
Long buying-cycle campaigns with audience layering, account-based targeting, and pipeline-aligned conversion goals.
Compliant campaign structures for healthcare advertisers navigating sensitive category restrictions and tracking requirements.
BFSI campaigns with high-competition keyword strategy, quality score management, and lead qualification tracking across regulated environments.
Hyper-targeted local campaigns, GMB integration, and call extension strategies for businesses that win on proximity, trust, and speed.
Built deep knowledge of campaign architecture, auction mechanics, and quality score dynamics across Search and Display — managing diverse accounts across spend levels and business types.
Extended coverage across North America, Europe, and Australia/New Zealand — managing diverse verticals from e-commerce to B2B SaaS, and beginning white-label support for agencies across these regions.
Built and led a 15-member team collectively managing 200+ accounts. Developed internal performance frameworks for GA4 implementation, GTM standardisation, and cross-market reporting used across ZA and APAC regions.
Developed the signal-architecture methodology underpinning every AdWise Analytics engagement — focusing on how conversion data quality, audience signal design, and match type control interact with automated bidding to produce predictable results.
Launched as an independent performance management firm to bring enterprise-grade Google Ads expertise to direct clients and agencies — without the enterprise price tag or the agency overhead.
Search, Display, Shopping, Performance Max, Video, App, and Local. Full auction and bidding strategy mastery across all formats and objectives.
Custom event architecture, conversion modelling, audience building, and cross-channel attribution — built for privacy-compliant measurement.
Enterprise GTM implementations including server-side containers (Enterprise tier), custom templates, consent mode v2, and complex ecommerce data layers.
Local visibility, review strategy, GMB-to-Ads campaign integration, and multi-location performance tracking for local and franchise businesses.
Direct clients and agencies welcome.
Or email hello@adwise-analytics.com